A dream about a media conference
Cory Bergman August 5th, 2006
I had a fascinating dream last night about a next-generation conference dedicated to changing media. There were two videos they played to the energized crowd. The first was on brand strategy in the future. The audience cheered as logos appeared on the big screen: local TV brands sans numbers (what are “channels,” anyway?); the CBS and NBC logos combined into a single brand; and other national media brands that were morphed into major products, like Pepsi. The second video showed an old man sitting on a park bench. He’s thanking a 10-year-old girl, who has a small laptop on her lap, for teaching him how to write for the first time in his life. His former occupation? A TV news producer. The crowd erupts in laughter. I write this not only because I thought the “videos” were worth sharing, but because the conference attendees were truly excited about the changes facing the media industry. Unfortunately, that’s not the case in today’s real-life TV conferences where fear clashes with resistance to change. Maybe one of these days, we’ll throw a Lost Remote conference that will be different.
4 Comments Add your own
1. DK | August 5th, 2006 at 9:02 am
Long-time reader, first-time commenter…
Totally agree on the ‘fear’ which comes from the peeps regarding their changing industry. I recently attended/spoke/blogged/podcasted a children’s media conference here in the UK (the aggregated list of posts are here: http://www.mediasnackers.com/report/2006/July/08/99/ ) - might be of interest?
Keep blogging and sharing the dreams…
DK
2. Safran | August 5th, 2006 at 9:31 am
What an odd coincidence. I had exactly the same dream.
3. Safran Media Group: Digit&hellip | August 5th, 2006 at 6:32 pm
[...] Lost Remote founder and pal Cory Bergman had a dream - an actual dream - Friday night, which was both visionary and indicates he has been thinking convergence for way, way too long. In it, he envisioned a conference at which local TV stations were presented without their meaningless channel numbers, and an elderly news producer thanking a 10-year-old girl with a laptop for teaching him how to write. Don’t need to read too deep into Cory’s dream. The man dreams his own dreams. convergence, Cory Bergman, local television, Lost Remote [...]
4. Bpi Credit Card Philippine | October 10th, 2006 at 6:34 pm
great blog, keep it comming.
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