Blockbuster’s boundless wisdom

Cory Bergman August 9th, 2006

Mike Davidson, CEO of Newsvine, explains how a Blockbuster clerk required him to sign up for another membership just because he hadn’t rented anything in three months. “You mean you just delete accounts if people don’t rent for three months?” Davidson asked. “Why would you ever do that?” The clerk responds, “You know, to keep the database small.” Davidson quips, “Somehow I don’t think Blockbuster will have to worry about that for too much longer.”