‘Today’ preparing for relaunch in HDTV
Cory Bergman August 20th, 2006
The Today Show will debut new anchor Meredith Vieira in 1080i high definition on September 13th. “It’s been a tremendous overhaul in terms of the set, the studio and the control room,” says John Wallace, NBC executive VP. NBC has doubled the size of the control room and added a second floor in the studio. Meanwhile, NBC is working with its bureaus and key affiliates to outfit them with 16×9 standard definition cameras. “There will be 4:3 materials that we will still receive,” says Wallace. “The reality is that, for the next three to five years, I can’t imagine all affiliates that contribute material will be 16:9. It’s a challenge all broadcasters will be facing for the foreseeable future.” To say the least.


7 Comments Add your own
1. Safran | August 20th, 2006 at 6:43 pm
I’m not bothered when I watch news & sports shows that switch between 16:9 and 4:3. SportsCenter does this. When you watch ESPN HD, not all their highlights are in HD. So they show the lo-def highlights in all their 4:3 glory with the vertical grey bars on the side. I think this is something broadcasters think is more of a problem than viewers do. We dealt with color and black & white mixing - we’ll manage here, too.
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