TiVo lands DVR deal with Cox
Cory Bergman August 24th, 2006
A big shot in the arm for the DVR company, TiVo will provide software for Cox Cable set-top boxes. TiVo already has a similar deal with Comcast. “This is definitely the way they’d like to transition the business. I almost see their stand-alone business as a bridge strategy until they can deploy this strategy further,” said an analyst. TiVo’s stock rose 6 percent this morning. Meanwhile, TiVo’s dual-tuner, high-def DVR has appeared on TiVo.com, but without a launch date. As they say, better late than never, but TiVo is taking f-o-r-e-v-e-r.
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1. Lost Remote TV Blog&hellip | August 31st, 2006 at 12:10 am
[...] The company that invented ad-skipping has teamed up with a second major ad agency, Omnicom Group. TiVo CEO Tom Rogers says ad revenue doubled in the second quarter over last year and “this will be a revenue stream that will be quite material.” Two weeks ago, TiVo announced a deal to license DVR software to Cox. Meanwhile, TiVo lost $6.45 million in the second quarter due in part to hefty legal costs associated with the Echostar case. [...]
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