Guba offers cash for new sign-ups
Cory Bergman August 29th, 2006
So what do you do if you’re a video site that wants to compete with YouTube? Start handing out cash. Guba has started a reward program that gives active users .25 for each person they refer that signs up for a free subscription. The idea is to build up users who contribute content and hopefully convert them to frequent contributors — the lifeblood for user-created content sites. Sounds similar but not as nefarious as Netscape’s recent stunt to pay top contributors from sites like Digg to make the switch.

2 Comments Add your own
1. GigaOM » For Guba, &hellip | August 30th, 2006 at 9:10 pm
[...] How did Guba dupe everyone into writing up its “Tell a Friend” affiliate deal to pay out 25 cents to people who refer new users? People, it’s a quarter! When I visited the Guba offices recently, they grabbed me a couple quarters out of a company bucket to pay for the parking meter in front. It’s quite seriously chump change to a profitable company that’s making millions each year. [...]
2. essen | March 10th, 2007 at 2:48 pm
please send info all the time thanks.
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