Comments on: ABC.com strikes $3.6M worth of video ad deals http://www.lostremote.com/2006/09/27/abccom-inks-36m-in-video-ad-deals/ Where TV Finds the Future Sat, 22 Nov 2008 01:32:13 +0000 http://wordpress.org/?v=2.5.1 By: Steve Safran http://www.lostremote.com/2006/09/27/abccom-inks-36m-in-video-ad-deals/#comment-20662 Steve Safran Thu, 28 Sep 2006 14:43:22 +0000 http://www.lostremote.com/2006/09/27/abccom-inks-36m-in-video-ad-deals/#comment-20662 So for $100,000 I can buy ONE ad on TV or three months of ads across a bunch of ABC shows online? I think I know where my money would go. So for $100,000 I can buy ONE ad on TV or three months of ads across a bunch of ABC shows online?

I think I know where my money would go.

]]> By: Gary Bourgeault (bizofshowbiz.com) http://www.lostremote.com/2006/09/27/abccom-inks-36m-in-video-ad-deals/#comment-20383 Gary Bourgeault (bizofshowbiz.com) Thu, 28 Sep 2006 04:20:47 +0000 http://www.lostremote.com/2006/09/27/abccom-inks-36m-in-video-ad-deals/#comment-20383 It really is taking off. It's pretty interesting that they will be able to sell local clients into the rotation. This is just getting going. What will really be interesting is how companies in the next few years will handle their upfronts with this very targeted opportunity being available now. It really is taking off. It’s pretty interesting that they will be able to sell local clients into the rotation. This is just getting going.

What will really be interesting is how companies in the next few years will handle their upfronts with this very targeted opportunity being available now.

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