NBC sued by garbage disposal maker
Cory Bergman October 23rd, 2006
If you watched the debut of NBC’s Heroes, you’ll remember the scene when the cheerleader jams her hand down the garbage disposal and pulls out a mangled mess, which heals a few seconds later. What you may not have noticed was the brand name etched around the disposal, InSinkErator. Ah yes, you know what happens next. Emerson Electric, which makes the InSinkErator, is suing NBC claiming that the scene “implies an incorrect and dangerous design for a food waste disposer” and “casts the disposer in an unsavory light, irreparably tarnishing the product.” The company also points out that you’re ten times more likely to get injured by your dishwasher than your garbage disposal. While NBC maintains its innocence, the network has “decided to edit the episode for future uses,” said a network spokesperson.
13 Comments Add your own
1. Steve Safran | October 24th, 2006 at 5:28 am
Should have used a GE.
2. Velvet Sea | October 24th, 2006 at 7:53 am
Injured by your dishwasher??
3. WiggyWack | October 24th, 2006 at 8:02 am
So, is Emerson Electric saying that if I stick my hand down the InSinkErator when it’s on, I WONT get hurt?
I’m gonna try that when I get home…
4. Alyssa | October 24th, 2006 at 8:04 am
How do you get injured by the dishwasher? Sounds like some urban myth that they tell new ER interns to scare them…
5. Leo | October 24th, 2006 at 9:56 am
NBC reran this episode Sunday night (10/22/2006). Did they edit this? If so, how?
6. Mark Mascolino | October 24th, 2006 at 10:29 am
I assume that the dishwasher could leak scalding hot water which would hurt a bit.
7. Safran | October 24th, 2006 at 12:28 pm
What about the toilets? Should we fear the toilets?
8. Mike Escutia | October 24th, 2006 at 10:08 pm
I don’t believe they reran it. They ran the second, third, and fourth episodes. At least, that’s what was advertised.
9. sara | October 24th, 2006 at 11:19 pm
and no one would have ever known the brand name of the disposal, if not for the lawsuit. good thinking! way to bring unwanted publicity!
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