Nielsen to introduce VOD ratings
Cory Bergman November 16th, 2006
Coming next month, Nielsen will offer a new service to measure cable video on demand ratings. Upwards of two billion VOD programs will be viewed this year, projects Rentrak, a company that’s already tracking VOD consumption. And the number of programs available on VOD increased by 60 percent in the first half of 2006 alone.
2 Comments Add your own
1. Mitch | November 16th, 2006 at 12:57 pm
Nielsen never seems to be ahead of trends. Seems like they’re always catching up years late.
2. Ratboy | January 19th, 2008 at 2:42 pm
Wow, thanks for the excellent information!
Leave a Comment
(Please keep URLs out of the comment body or the spam filter will block you.)Subscribe to the comments via RSS Feed