Good FAQ on online video ads

Steve Safran November 22nd, 2006

With the online video ad market still a muddle, CNet posts a good FAQ that sorts out as much as possible. Best lessons: although the IAB says pre- and mid-roll ads should be no longer than 30 seconds - that’s still way too long, what Google is up to in this space, and why original “advertorial” content like TurnHere is worth watching,