Comments on: Burger King debuts its own Xbox games http://www.lostremote.com/2006/11/26/burger-king-xbox-games/ Where TV Finds the Future Sat, 06 Sep 2008 20:54:43 +0000 http://wordpress.org/?v=2.5.1 By: Steve http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77874 Steve Mon, 27 Nov 2006 15:51:17 +0000 http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77874 And if you use the special unlock codes, the King goes around beating up hookers and shooting cops. And if you use the special unlock codes, the King goes around beating up hookers and shooting cops.

]]> By: M http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77866 M Mon, 27 Nov 2006 15:32:43 +0000 http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77866 Worked on me. After I saw the commercials I went out the next day to BK and picked up a game. True gamers won't be satisfied by such simple games but I just wanted an non-violent "fun" game that would be safe and easy enough to play with my kid. In any case, I don't know if it will be a financial loss but it's great marketing. Although there's BK branding throughout the game (especially the characters), I was surprised that they did not force any full-fledged advertising (ie. commercials). Worked on me. After I saw the commercials I went out the next day to BK and picked up a game. True gamers won’t be satisfied by such simple games but I just wanted an non-violent “fun” game that would be safe and easy enough to play with my kid. In any case, I don’t know if it will be a financial loss but it’s great marketing. Although there’s BK branding throughout the game (especially the characters), I was surprised that they did not force any full-fledged advertising (ie. commercials).

]]> By: JL Watkins http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77828 JL Watkins Mon, 27 Nov 2006 14:41:21 +0000 http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77828 I hear rumblings that Burger King has been throwing around the idea of making a feature length film, as well. It'll prbably relaese it in a similar fashion. I hear rumblings that Burger King has been throwing around the idea of making a feature length film, as well. It’ll prbably relaese it in a similar fashion.

]]> By: Frank Catalano http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77365 Frank Catalano Mon, 27 Nov 2006 02:00:57 +0000 http://www.lostremote.com/2006/11/26/burger-king-xbox-games/#comment-77365 "Corporate America" has been in content for years (I don't think NBC Universal, or its somewhat predecessor, Vivendi Universal, is a charity, but I might be wrong; perhaps an unintentional non-profit?). This is more using games as marketing and, perhaps, for product placement -- with those budgets underwriting the game. Not an incursion of corporate America into video games. “Corporate America” has been in content for years (I don’t think NBC Universal, or its somewhat predecessor, Vivendi Universal, is a charity, but I might be wrong; perhaps an unintentional non-profit?).

This is more using games as marketing and, perhaps, for product placement — with those budgets underwriting the game. Not an incursion of corporate America into video games.

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