Archive for December 6th, 2006

Conflict between packaged and conversational media

John Battelle makes some great points comparing what he calls “packaged goods media,” which is the product of traditional media, and conversational media, which is content produced, shared and discussed by users. Battelle writes:

While the major media companies are unparalleled when it comes to running companies that live in the Packaged Goods Media world, running major companies in the Conversational Media field require quite a different set of skills, and consideration of radically different economic and business models - models which, to be perfectly frank, conflict directly with the models which support and protect Packaged Goods Media-based companies.

And Battelle wonders this about traditional media execs and conversational media:

Are they going to be empowered to do what they need to do to truly win in their respective markets?

From what I’ve seen to date, the answer is no. This conflict runs deep, and until traditional media companies learn to step away from traditional protectionism/distribution/barriers to entry business models, they’ll get beat by entreprenuers with great, user-driven ideas.

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Integrated Sales Exec., KSEE-TV

Fresno, CA

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Online Producer, WSAV-TV

Savannah, GA

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CNET’s Kim found dead after long search

The story in Oregon has a sad ending. James Kim, the CNET editor who got stranded with his family on a snowy back road in Oregon, was found dead today. His wife and two young kids were found alive earlier this week after searchers were able to zero in on a text message ping from a cell phone. Update: CNET has put together a story, video and message board in memory of James Kim.

2 comments December 6th, 2006

Andy Rooney victim of another internet hoax

An email is going around with a racist commentary falsely attributed to Andy Rooney. “I suppose it’s not important, but I hate the fact that people think I’ve been writing these things,” he said. “That’s hurtful to me.” Rooney is a frequent victim of internet hoaxes. Another commentary falsely circulated under his name praises the virtues of women over age 30. He tracked down the address, only to discover it was a post office box. “I don’t know what I would have done,” said Rooney, who turns 88 next month. “Nothing physical.”

1 comment December 6th, 2006

WJZ airs fake story straight off the web

Yikes. WJZ, the CBS affiliate in Baltimore, aired a story from DatelineHollywood.com without realizing the site is entirely satire. The story? That Michael Richards painted his face black and appeared at a celebrity roast for Whoopi Goldberg. It aired twice “in breaking news style,” reports the Baltimore Sun. WJZ ran a short correction later that night, calling the story a “hoax.” Frankly, this producer must be brain dead, because the story and the site are obviously satire. But it does serve as an important reminder that airing random stories off the web without verification, even with attribution, is downright dangerous.

6 comments December 6th, 2006

Top advertisers lagging on web

The top 50 U.S. advertisers have actually spent more on TV during the first nine months of this year, reports an ad tracking study by TNS Media Intelligence. “I’m not sure what the reason for that is, but I think it may be that staying with traditional media is just an easier thing for them to do right now,” said TNS MI CEO Steven Fredericks. Online advertising’s growth is being fueled almost entirely by middle and smaller companies, the study found.

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