Local TV ad revenues up in Q3

David Johnson December 15th, 2006

‘Tis the season to be jolly if you are an auto rep at a local broadcast station. Growth in the auto category contributed to an overall 10.4% uptick in third quarter revenue growth. The biggest gainer, however, was a more than 30% increase in telecommunications business advertising.

2 Comments Add your own

  • 1. Andrew Tyndall  |  December 15th, 2006 at 9:07 am

    Surely the midterm elections played a role too.

  • 2. thewashingtonchannel  |  December 15th, 2006 at 9:19 am

    yeah, the mid-terms drove the 10.4% improvement in auto…them republicans were going to need a ride out of town.

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