Comments on: Most popular time-shifted TV shows http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/ Where TV Finds the Future Sat, 05 Jul 2008 03:00:19 +0000 http://wordpress.org/?v=2.5.1 By: Lucy http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-689177 Lucy Mon, 14 Jan 2008 18:48:41 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-689177 Wow, thanks for the excellent information! Wow, thanks for the excellent information!

]]> By: szpovy http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-324004 szpovy Wed, 23 May 2007 19:01:35 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-324004 Hello! Thank you for your site. I have found here much useful information. Good bye. Hello! Thank you for your site. I have found here much useful information.
Good bye.

]]> By: szpovy http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-324003 szpovy Wed, 23 May 2007 19:01:25 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-324003 Hello! Thank you for your site. I have found here much useful information. Good bye. Hello! Thank you for your site. I have found here much useful information.
Good bye.

]]> By: Andrea http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-303499 Andrea Sun, 06 May 2007 13:54:37 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-303499 I am with Jessica. If someone could please explain what the difference btwn the two types of shows that would be great. (also a confused beginner media student) I am with Jessica. If someone could please explain what the difference btwn the two types of shows that would be great. (also a confused beginner media student)

]]> By: jean lapoure http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-235190 jean lapoure Mon, 19 Mar 2007 17:15:13 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-235190 personally i hate the statscanada website, i'm also not a fan of this website. Quite frankly i hate the internet al together. Also i hate computers and i HATE that look on that guys face at the bottom right of the screen... personally i hate the statscanada website, i’m also not a fan of this website. Quite frankly i hate the internet al together. Also i hate computers and i HATE that look on that guys face at the bottom right of the screen…

]]> By: Jessica http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-124279 Jessica Thu, 11 Jan 2007 15:42:52 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-124279 Please define time-shifted t.v. shows. If it is what I assume it is then how does that get measured? (confused beginner media student) Please define time-shifted t.v. shows. If it is what I assume it is then how does that get measured? (confused beginner media student)

]]> By: dan http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-119446 dan Thu, 04 Jan 2007 17:30:21 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-119446 You need to remove the online ad spend figures, or at least heavily qualify them. GUS spent $659m in 2006 on online advertising? Really? Do you think so? AdRelevance works by spotting banner ads, and then estimating how many impressions those banners had. BUT it then assumes that cpm is the only buying model - the advertiser pays every time someone sees their ad - and assigns a standard cpm to those ads. So companies that (presumably) buy exclusively on cpc or cpa appear to spend hundreds of millions on online advertising. Which I doubt. You need to remove the online ad spend figures, or at least heavily qualify them. GUS spent $659m in 2006 on online advertising? Really? Do you think so?

AdRelevance works by spotting banner ads, and then estimating how many impressions those banners had. BUT it then assumes that cpm is the only buying model - the advertiser pays every time someone sees their ad - and assigns a standard cpm to those ads. So companies that (presumably) buy exclusively on cpc or cpa appear to spend hundreds of millions on online advertising. Which I doubt.

]]> By: Greg http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-117504 Greg Wed, 03 Jan 2007 01:25:48 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-117504 the national appeal of American Idol will never fail to baffle me.... the national appeal of American Idol will never fail to baffle me….

]]> By: Chuck http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-106211 Chuck Sat, 23 Dec 2006 18:10:13 +0000 http://www.lostremote.com/2006/12/21/nielsens-top-10-lists-for-2006/#comment-106211 Some interesting lists here. Obviously, as the post's title suggests, the most popular time-shifted shows list is instructive. I was also intrigued to note the distinctions betewen the companies that advertise in "traditional" media as compared to online media. The list of shows that feature product placement probably isn't much of a surprise. Reality TV is basically non-stop product placement, but I was intrigued to see some of the worst offenders when it came to product placement. How did the Chicago Bears (as opposed to teh NFL itself) make the Top Ten? Some interesting lists here. Obviously, as the post’s title suggests, the most popular time-shifted shows list is instructive. I was also intrigued to note the distinctions betewen the companies that advertise in “traditional” media as compared to online media.

The list of shows that feature product placement probably isn’t much of a surprise. Reality TV is basically non-stop product placement, but I was intrigued to see some of the worst offenders when it came to product placement. How did the Chicago Bears (as opposed to teh NFL itself) make the Top Ten?

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