Another great idea from Google
Cory Bergman January 17th, 2007
Google has filed for a patent for a digital billboard system that’s brilliant. Displays inside local malls would be connected to a new Google ad engine. Retailers would create and schedule ads for actual products in their stores that would run on nearby displays with Adwords-like targeting. When the product in question is sold out, the retailer’s inventory system would automatically notify Google, and the ad would disappear from the displays. Pretty cool, eh?
4 Comments Add your own
1. Bob Jones | January 18th, 2007 at 10:45 am
Wait? Nobody thought of that?
God, I had that idea 5 years ago and figured somebody must have done that 10 years ago.
2. Andrew | January 18th, 2007 at 11:36 am
Great…more advertising.
3. baker | January 18th, 2007 at 12:02 pm
i’m with Bob…and Andrew.
4. Cory | January 18th, 2007 at 12:27 pm
Even if somebody had that idea, Google would crush them anyway. Advertisers will soon be able to manage their online, radio and outdoor campaigns through a central Google interface. And of course, we won’t be surprised when Google gets into TV at some point.
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