Comments on: Bud.TV falls flat with launch programming, registration http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/ Where TV Finds the Future Tue, 07 Oct 2008 11:19:25 +0000 http://wordpress.org/?v=2.5.1 By: Matt_ http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164329 Matt_ Mon, 05 Feb 2007 21:18:03 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164329 I tried to register but as an Aussie that lives in the US my data doesn't seem to to have been appropriated by the US data collection companies ;). I tried to register but as an Aussie that lives in the US my data doesn’t seem to to have been appropriated by the US data collection companies ;).

]]> By: Safran http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164172 Safran Mon, 05 Feb 2007 18:41:08 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164172 The media companies that internally block websites are making a big mistake. We are in the news gathering business. How on Earth can you use the web as a news gathering tool if you're going to block competitors or blogs that say nasty things about you. Hearst could also have a filter that's mistaking the site for something else. Happens all the time - perhaps a note to the IT department would clarify it. Often, the filters are in place to block porn and save a potential lawsuit. All I can say to that is "Google Image Search" and newsgroups. Better to trust your employees and fire the troublemakers than to assume everyone is guilty until proven innocent. A station would never block a competitor's TV channel internally. Why a website? The media companies that internally block websites are making a big mistake. We are in the news gathering business. How on Earth can you use the web as a news gathering tool if you’re going to block competitors or blogs that say nasty things about you.

Hearst could also have a filter that’s mistaking the site for something else. Happens all the time - perhaps a note to the IT department would clarify it.

Often, the filters are in place to block porn and save a potential lawsuit. All I can say to that is “Google Image Search” and newsgroups. Better to trust your employees and fire the troublemakers than to assume everyone is guilty until proven innocent.

A station would never block a competitor’s TV channel internally. Why a website?

]]> By: thebeijingchannel http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164125 thebeijingchannel Mon, 05 Feb 2007 17:36:40 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164125 "it's miller time" it's also about time "hearst corporate" rethink the practice of blocking pages. “it’s miller time”

it’s also about time “hearst corporate” rethink the practice of blocking pages.

]]> By: Photogonfire http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164106 Photogonfire Mon, 05 Feb 2007 17:09:59 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164106 Page is blocked by Hearst corporate as being "Spam". Isn't this where the special webisode of "The Shield" is supposed to be? The content you listed sounds pretty lame and ditto for the cell phone # requirement... It's "Miller time" Page is blocked by Hearst corporate as being “Spam”. Isn’t this where the special webisode of “The Shield” is supposed to be? The content you listed sounds pretty lame and ditto for the cell phone # requirement… It’s “Miller time”

]]> By: theminneapolischannel http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164001 theminneapolischannel Mon, 05 Feb 2007 15:11:27 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-164001 the best thing traditional tv has going for it are misguided launches such as this. i would suggest a landing page that loads quickly on even a dial up connection...wet the taste buds so to speak. asking for personal info upfront is a definite turn off. but earn the user's trust by giving them limited access without registration and they'll give you nearly everything you want (including their proper home address if you want to send them a combination bud mouse pad/beer coaster or something like that). then you'd offer a "premium access pass" to those who "give it up". it'll work. of course, marketers want it all upfront. that's why they wind up with members like E. Sterbunny or Val N. Tine. the best thing traditional tv has going for it are misguided launches such as this.

i would suggest a landing page that loads quickly on even a dial up connection…wet the taste buds so to speak.

asking for personal info upfront is a definite turn off. but earn the user’s trust by giving them limited access without registration and they’ll give you nearly everything you want (including their proper home address if you want to send them a combination bud mouse pad/beer coaster or something like that). then you’d offer a “premium access pass” to those who “give it up”. it’ll work.

of course, marketers want it all upfront. that’s why they wind up with members like E. Sterbunny or Val N. Tine.

]]> By: Dan http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-163537 Dan Mon, 05 Feb 2007 05:36:49 +0000 http://www.lostremote.com/2007/02/04/budtv-falls-flat-with-launch-programming-and-registration/#comment-163537 The Puppy Bowl on the Animal Channel was great. No beer required, although it did enhance it in my case :) dr The Puppy Bowl on the Animal Channel was great.
No beer required, although it did enhance it in my case :)

dr

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