WBZTV.com launches special videos about future of media
Stephen Warley March 6th, 2007
WBZTV.com teamed up with the Massachusetts Innovation & Technology Exchange, an association of media and tech professionals, to produced a series of one-on-one video interviews with local technology thought leaders about the future of media. Great interviews the LR crowd is sure to appreciate. Also, a great example of how a local broadcaster can carve out a niche online. Stations in markets like Boston and San Francisco should have special microsites dedicated to technology issues. It’s a heck of a lot more interesting, marketable, and saleable than the cops and robbers content that dominates local broadcast homepages. What special niches could you build a website around in your local market?
2 Comments Add your own
1. Z | March 7th, 2007 at 6:41 am
Sadly, if I could break out just the cops and crashes, that site would probably outperform the regular site around here.
2. thelosangeleschannel | March 7th, 2007 at 7:30 am
z, what’s wrong with cops and crashes?
amw is in its 150th year on tv, isn’t it?
Leave a Comment
(Please keep URLs out of the comment body or the spam filter will block you.)Subscribe to the comments via RSS Feed