If only I had any discernable talent besides snarking.

ThreadBanger? That’s the NAME?! What, was “FabricHumper.com” already taken?

That whole young, hip, trendy fashion culture is supposed to just give up watching MTV or whatever and sit on this site all day? No way.

I get the idea. It just feels like such forced “cool” that I immediately want to call BS on it. My impression of local TV is that no one has ANY idea what they’re talking about at any point in the average newscast. So, when the people behind a local TV station start to create these little “expert niche insider” sites, I smell a rat.

I get that it’s more interesting than the usual local TV station website, but it’s asking a lot about people who are way too used to coasting. This is a culture based around cramming important stories into 20 seconds of incoherent, 6th-grade level copy! I don’t believe these people understand 3/4 of what they’re saying. I barely believe the WEATHER GUYS know anything about weather that I couldn’t look up on weather.com!

There’s a lot of change that needs to happen, and I don’t know if it’s going to be such an easy thing. NBC has a good model going right now with Heroes…the internets have a lot of support materials that flesh out the show. I like that. But local TV stations are lucky to cobble together their crappy newscasts in time to go live as it is, let alone worry about creating “The Local Source for What Local People Care About Locally.”

Maybe the staff and talent and interest for that are big market luxuries.

Fight the good fight, though. And, hey…have fun over at freaking ThreadBanger…I hear they have lots of xtreeeem black and yellow graphics.