March Madness stats, YouTube deal

Cory Bergman March 15th, 2007

As of 4 p.m. on the first day of the NCAA tournament, CBS Sportsline said it had logged 1.5 million visits and 800,000 registrations to March Madness on Demand, the site’s free live video service. Just before the tip off of the Maryland-Davidson game, 189,000 users were waiting in line to watch the game live. Impressive. Meanwhile, CBS cut another deal with YouTube, this time to stream March Madness highlights on the site. The section is sponsored by Pontiac, which is also sponsoring coverage on the air.