TV Guide joins the growing online video search field

Steve Safran March 25th, 2007

LR pal Scott Kirsner writes about the new front in search: organizing the ever-expanding flood of web video into online guides. You’ve read me gush over TV Guide and its understanding of how it recognized it needed to get out of the “little magazine with TV listings” business and get into the video guide information business. This is yet more proof of that. TV Guide will roll out its online video search in mid-April. But TV Guide’s not alone: there are competitors already out there with video search. Kirsner points us to Clipblast, Blinkx and Channels.com to name a few. So far there has yet to be a breakout video search site, so it will be interesting to see if an established company like TV Guide can distinguish itself.