Apple tells video podcasters to clean up quality
Cory Bergman April 11th, 2007
With more and more people watching video podcasts from iTunes on their HDTV sets via Apple TV, Apple sent out an email outlining some tips for podcasters to improve their quality. The email asks that the video is encoded at 640×480 or 640×360, and that video shot in 16×9 should preserve its aspect ratio to avoid letterboxing. Good tips.
1 Comment Add your own
1. adam | April 12th, 2007 at 11:29 am
This kind of speaks to the Mark Cuban theory, and one I’m behind whole heartedly; HD and high quality/high bandwidth content are what will save traditional broadcasting outlets in the near term. As more people hook their 60 inch plasmas up and get addicted to HD they will expect higher and higher quality. Apple TV is going to speed up the curve and sites that can offer quality video are going to have the edge. Better yet, outlets that have the means and the equipment have a head start. It’s almost as if the broadcast industry is getting a second shot at the starting gun.
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