Marketing Research Analyst, Internet Broadcasting

Minneapolis

Cory Bergman May 15th, 2007

Internet Broadcasting produces over 70 television station web sites
for the premier broadcasters in the country: NBC, Cox Television,
Hearst-Argyle, Post-Newsweek, Meredith Broadcasting, The McGraw-Hill
Companies, Capitol Broadcasting Company, Scripps Howard, and
Telemundo Local.

Internet Broadcasting has regularly been awarded for excellence in
journalism, most recently with the National Edward R Murrow Award for
Large Market Television Station Web Sites for 2005 by NBC10.com in
Philadelphia, PA.

With over 12 million monthly unique visitors, Internet Broadcasting
is the third largest source of news and information on the web and is
ranked in America’s Top 40 Web Companies by AC Nielsen. As the
nation’s largest publisher of local online news, Internet
Broadcasting continues to grow by delivering the News that Hits Home
to our nationwide audience.

MARKETING RESEARCH ANALYST, REQ #046-07

POSITION STATEMENT:

The Marketing Research Analyst is responsible for providing
day-to-day support for Internet Broadcasting sales and content
managers, including market research, sales presentations and traffic
analysis for individual sites and partner groups across the Internet
Broadcasting network.

ESSENTIAL FUNCTIONS:

· Generates customized PowerPoint research presentations.

· Generates marketplace and site traffic analyses using syndicated
research and internal reporting tools.

· Works closely with the Regional Sales Directors and Sales Support
Group to plan and develop client pitches and long-form presentations.

· Works closely with Content Directors to analyze site performance
and produce trending reports and long-form presentations.

· Provides accurate and timely answers for sales, content and
marketing teams, and handles occasional requests from station sales
and research teams.

QUALIFICATIONS & COMPETENCIES (KNOWLEDGE, SKILLS & ABILITIES)
REQUIRED:

· BA or BS degree in Marketing, Business or relevant field required.

· 2+ years experience working in media marketing, market research,
or a high level sales support role.

· Advanced skill in PowerPoint 2000 required.

· Familiarity with syndicated research sources (Nielsen//Net
Ratings, Scarborough Research, Marshall Marketing) and internal
reporting systems (WebTrends, WebSideStory, Omniture).

· 2+ years of spreadsheet software usage. Excel 2000 preferred.

We offer a competitive salary and benefits package. If you are driven
to succeed and seeking an opportunity with a fast growing media
company – This is the opportunity you have been waiting for!

Please send your resume and cover letter to jobs@ibsys.com. Must
include Req # in subject line of email. Equal Opportunity Employer.