Joost hires scouts to lure Hollywood programs

Cory Bergman May 22nd, 2007

Joost has hired Creative Artists Agency to help it attract big-name Hollywood programming. “(The CAA) will provide Joost greater access to programming through our relationships with networks, studios, record labels, artists and independently-controlled content libraries,” said Michael Yanover, head of business development at the agency.

2 Comments Add your own

  • 1. Mark Hill  |  May 23rd, 2007 at 3:43 am

    The problem with Hollywood, if you have worked in the industry for more then 10 years they dont want to talk with you, even if you have worked on 3 or more hits shows.

    They only want o talk with NEW people, mostly from UK or AUST.

    They always pass over good material be cause they never look at it.

  • 2. eric klotz  |  May 23rd, 2007 at 1:20 pm

    Hired CAA? A relationship is understandable, but hiring? CAA is still going to shop that same content to destination sites and networks that don’t pay them.

    Anywho, rumor has it the Fox/NBC project is looking great and if ABC signs on, CAA probably won’t be able to do much more for Joost than Viacom already is.

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