Sprint puts shoppers in touch with Slifter

Cory Bergman June 7th, 2007

It’s new products like these that illustrate the power of mobile media and it’s tremendous potential for growth. Sprint has inked a deal with a company called Slifter that allows you to search for thousands of products on your phone — say, an iPod — and it will find the cheapest iPods in stock at stores physically closest to you at that moment. Sprint subscribers with GPS phones can sign up for $1.99 a month, or you can use the non-GPS service by going to Slifter.com on your phone’s browser and typing in a zip code.

There are countless applications for GPS-powered mobile content. For example, how many people would sign up for targeted news alerts that are texted to your phone based upon how close you are to the story location?