On day 1 of NXTcomm, Microsoft introduced an update to their IPTV product saying, “With this latest release, Microsoft is renaming its IPTV platform Microsoft Mediaroom to better reflect the broader set of new connected entertainment experiences made possible today and the types of experiences anticipated in the future.” The new product adds the ability to play music and photos from your computer on your TV and provides multiple picture-in-picture channels. The biggest news is the availability for third-party developers to build their own commercial applications to run on the platform. The website isn’t up yet, but it will be at microsoftmediaroom.com


