YouTube responsible for 10% of Internet traffic

Don Day June 26th, 2007

And you thought YouTube was big before: A new report (PDF) by Ellacoya Networks shows that the Google-owned video site comprises a monster ten percent of all traffic on the Internet. Thanks to the video boom - HTTP traffic outpaced peer to peer traffic for the first time in four years. Granted, video is a bandwidth hog and takes a bigger chunk of the pipe than your average web page - but that is still an astounding number. If the Information Superhighway were a turnpike through Ohio somewhere, every tenth car zipping by would sport the YouTube logo.