Love the YouTube on the AppleTV

Cory Bergman July 10th, 2007

My AppleTV just did an update and now I can watch YouTube clips on my TV set. The first clip up was the Michael Moore-Wolf Blitzer showdown interview on CNN. Love it.

I was talking to a 20-something blogger here in Seattle today, and she said she owns a big plasma TV but watches everything via her computer. Netflix movies stream to her TV. ABC.com’s Lost, as well. Who needs cable? Video quality ain’t everything, folks.

4 Comments Add your own

  • 1. Dan  |  July 10th, 2007 at 9:50 pm

    “Who needs cable?” and
    “Video quality ain’t everything, folks.” I contend
    are two separate issues.

    One, who needs cable?
    Broadcasters have made it their business NOT to
    promote the fact that with an antenna you can receive
    free TV on 5 channels where you only got one before,
    you know Digital TV?
    They are the WORST marketers in the history of
    marketing. Always have been.

    Two, video quality ain’t everything folks…
    well duh. You certainly aren’t getting top notch
    video quality from the cable companies,
    never have and never will. You get better quality
    on HD channels directly from the broadcaster’s air
    via your own antenna.

    You Tube and the like, look like crap. No one can
    reasonably deny this. But that’s not what they are
    about. Content and availability trumps quality.
    Here again, this is news? This is a surprise?
    Alert the Media !

    Dan

  • 2. Charles  |  July 10th, 2007 at 10:11 pm

    Content comes first. Quality second.
    These next few years will see the continued rise of content on the web. But, during the leveling-off period, I believe quality will persevere.

    Quality can also effect content. Take, for instance, YouTube, and all the millions of stupid home videos that go up there. (You know the ones.) Many are shot with consumer cameras. Now, as technology keeps evolving, the quality will go UP and will mean it’ll consume more and more memory, translating into a bigger median file size over time. In 5 years, I will be surprised if YouTube, or whatever the big video channel is by then, still has a 100mb cap on videos.

    Soon enough, people will become bored with the fact that all of this exists and will start expecting more from it. Just like the radio and TV before it. Radio squandered many oppertunities and is JUST NOW coming out with HD stations. TV is a tiny bit better, rolling out digital stations and HDTV. But people who “mastered” the radio went to TV, “mastered” that and are on the web. One wonders what the next big thing will be in 50 years.

    Also, unless you have top-of-the-line high-speed, video quality CAN be a issue. (think: regular joes) This past TV season, I would watch 24 as it aired and catch up on Heroes via NBC.com. The problem was that the streaming video was choppy and quickly became out of sync with the audio. And I downloaded every updates and driver possible, too. Sometimes, if the website demands too much of the computer, it effects quality in such as way that demeans the content.

    But hey, if that blogger doesn’t want her plasma TV, I’ll be glad to take it for her.

  • 3. Hussman  |  July 11th, 2007 at 6:33 am

    Dan, if we had reasonable channels to push and promote, we’d be all over it. As soon as groups like NBCU and Viacom repackage some of their cabel fare on their digital channels, then you will see changes.

  • 4. Tim  |  July 11th, 2007 at 11:20 am

    Cable (fiber or copper) may not be ready to do it “real time” but the time has come where consumers can structure their TV viewing by pulling the shows they want from various sources. Apple TV pulls YouTube; Tivo this week announces more capability in its deal with Amazon Unbox; etc.

    How soon before we buy a Tivo/AppleTV/MicrosoftMediaCenter device, and we pay content producers “directly” through a centralized billing service, for the content we want to view?

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