63% of broadband users watch TV or movies online

Michael Gay July 17th, 2007

A new survey shows that more and more broadband users are watching streaming media online. According to the study from Nielsen, 81 million of the 129 million broadband users watched TV or movies online. This is a 16% increase in just the last 6 months. According to Broadcasting & Cable, “the study found that broadband viewing does not replace traditional television viewing, giving TV viewing a net audience gain, which is good news for networks.”