Archive for July 31st, 2007
Broadcasting & Cable’s John Eggerton hears a consortium of computer companies will ask for a federal investigation NBC Universal, the NFL and Major League Baseball. Why? That’s not clear yet. The suit will center on “consumer deception” - but more is expected to roll out in a Wednesday press conference. Eggerton thinks the suit may have something to do with copyright laws. Interesting…
July 31st, 2007
Two items of note from the National Football League today:
- NFL Network killed a column written by employee Deion Sanders after a prior item showed sympathy for Michael Vick. The network cited its non-compete - but some obviously wonder if that’s the real story.
- A spokesperson for the league wrote a guest opinion for the Chicago Tribune on those vests it will require photographers to wear on the sidelines at games this year (you know… the bright red ones with sponsor logos on them?). The spokesperson calls the corporate logos “small” (they aren’t), and compares the vests to those worn by shooters at the Super Bowl. The rationale for wearing the vests isn’t invalid - but having the logos on them is…
July 31st, 2007
Just because a company with a big marketing muscle and good track record tries something… doesn’t mean it will work. MySpace put its “News” section into beta several months ago, and is featuring it with ads on the MySpace homepage and a link in the new “toolbox” section. Despite this, I still have not seen a single item with votes in the double digits. The site is set up much like Digg… except that it isn’t nearly as active - and the MySpace community doesn’t seem to see a need for this type of feature. Check it out for yourself…
July 31st, 2007
One of the things I hear most often from media outlets is how difficult they find their dealings with ad agencies. Specifically, they say that the agencies aren’t all that interested in buying web advertising. I’d like to hear your experiences - especially if you’re a media buyer. Are agencies interested in online media? Local online media? Do they feel threatened by the web because it allows DIY ad buying?
July 31st, 2007
A memorial service was held for KTVK’s Scott Bowerbank and Jim Cox, and over 800 people attended. Services for KNXV’s Craig Smith and Rick Krolak are set for Thursday and Saturday. Meanwhile, prosecutors have charged the man accused of leading police on the car chase that started it all, but they’re holding off on any charges regarding the deaths until a larger investigation is complete. The NTSB is expected to have a preliminary report out by the end of the week.
July 31st, 2007