Archive for August 30th, 2007
Nielsen is launching a new service that is described as part social network, part opinion catcher, and part buzz tracker. Hey! Nielsen is still in private beta - but the site will be used to give Nielsen clients data on what customers are liking — and what they aren’t. The site is set to launch next month, and not a whole lot of detail is available right now - though you can read the boilerplate blog here. The company is also building a Spanish-speaking version, to be dubbed Oye! Nielsen.
August 30th, 2007
CNN and CNN.com will stop using Reuters wire and feed services on Friday. “This is about content ownership,” CNN spokesman Nigel Pritchard said. “Everything is changing and content ownership is king.”
Reuters aside, do you believe that “content ownership is king?”
August 30th, 2007
The new auto search site DFWVehicles.com is the product of CBS-owned KTVT and KTXA in Dallas, as well as the network’s radio and outdoor properties. CBS says it may roll out similar sites in other markets.

August 30th, 2007
Anchors at KOVR in Sacramento re-enact the Sen. Craig incident. Live. Nice shoes.
August 30th, 2007
The Online News Association’s upcoming annual conference in Toronto is offering a class on shooting video. But the instructor is not a TV person, but Chet Rhodes, an award-winning videojournalist from WashingtonPost.com. You’ll get no argument from me, as the WashingtonPost folks have been light years ahead of most TV operations with online video. But it’s certainly fun to point out to old school TV folks who mistakenly believe that video is the same on every platform. (Thanks, Dale!)

A Washington Post reporter shooting video, with TV crews in the background.
August 30th, 2007
From the department of obvious insights: Vint Cerf, Google smart guy who totally invented the web way more than Al Gore did, claims conventional TV will go away in favor of downloadable content that you view on demand. Not news to the LR faithful. But, this stat from Cerf’s speech is really cool: “85% of all video we watch is pre-recorded.”
I had no idea the percentage was that high. Even stuff that’s pretending to be live (look-lives in TV news) and stuff that used to be live (most radio stations) isn’t live anymore. In the great scheme of things is this good, bad or just plain sad?
Adds Swift Loris in comments: “What [Gore] said was, ‘I took the initiative in creating the Internet’–in context, referring to the Internet in its popular modern form.”
August 30th, 2007