MTV Networks to launch separate sites for shows
Michael Gay September 7th, 2007
Over two dozen new websites are coming from MTV Networks, inlcuding stand alone sites for shows like “The Daily Show,” “The Sarah Silverman Program,” MTV’s “Engaged and Underage” and Nickelodeon’s “iCarly.” The Hollywood Reporter says TheDailyShow.com will include video archives of every episode broadcast, and will post the new shows within hours of them airing. With these new websites, MTVN will operate over 300 websites. According to the report, the sites join a growing list of targeted Web sites that the Viacom property has launched in the past year in conjunction with its TV shows. Other sites include Comedy Central’s Indecision2008.com, MTV’s YoMomma.TV and mySuperSweet16.com and VH1’s BestWeekEver.TV.
2 Comments Add your own
1. Safran | September 8th, 2007 at 6:38 am
Locals: Learn from this. You have the content already for different franchises in health, entertainment, sports, etc. You can have standalone sites that will do better in advertising - and be a much better experience for the user.
2. discreet_chaos | September 11th, 2007 at 9:23 am
The “Hollywood Reporter” article says that the most recent TDS will be available in its entirety, a couple of hours after it aired, but I’ve now waited until the next day and I still can’t find last night’s episode in its entirety. I’ve only found the assorted clips.
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