MSN has launched a new video experience, currently in beta, that merges its traditional video offerings with user video clips from Soapbox. And it’s in Flash.
Clean, straightforward presentation. Easy to navigate.
Click a clip and a medium rectangle companion ad animates out of the side of the player. Interestingly, I could only get a pre-roll ad to play on the first clip per session. (I wonder if that’s just a beta setting?) Meanwhile, there’s a smaller ad unit that rests beneath the player and changes with every clip played. Meanwhile, MSNBC.com is preparing to launch its own new video experience, so stay tuned for that.
