Chevron to air 150-second commercial
Cory Bergman September 28th, 2007
The spot will consume an entire commercial break during 60 Minutes this Sunday. The subject is energy, which is “hard to get across in a 30-second spot,” said Chevron. Seems to me that 60 Minutes is a good venue for this kind of ad, because if it aired in Heroes, it would just make it easier for me to fast-forward over the break.
4 Comments Add your own
1. Don Day | September 28th, 2007 at 1:04 pm
150 seconds? I could fill my tank in that time…
2. baker | September 28th, 2007 at 2:55 pm
that’s a good idea - i’ll see 5-7 seconds of the commercial when i’m fast-forwarding through it. that’s 5x the average length of time i view any commercial. i might actually remember it.
3. Safran | September 28th, 2007 at 3:49 pm
Bake: You TiVo “60 Minutes?” I so can’t wait to give you sh*t when I see you next.
4. Tom Sanders, Jr. | May 13th, 2008 at 7:02 am
IT’s way pass time that y’all stop bashing big oil and listen. It is the countries providing the oil that are making the big bucks, mostly our enemies. There is a world shortage of oil and our government refuses to let the oil companies drill for oil in our territories. Apparently, we have enough untapped oil to make us almost free of foreign oil. Th e additional supply will go a long way in bring oil cost back down. So just keep on banging big oil and enjoy these escalating cost.
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