MSNBC runs ad for Fox Business Channel

Cory Bergman October 5th, 2007

It was part of a larger Time Warner commercial buy, so it’s unclear if MSNBC actually signed off on the particular Fox Business Channel spot. But it reminds me that I’ve seen increasing cases of online ads for network shows showing up on local TV sites from other networks. Like Heroes on an ABC site, for example, as part of remnant inventory. Have you had this happen to you, and does it really matter?

5 Comments Add your own

  • 1. Chris Rooney  |  October 5th, 2007 at 9:39 am

    I’ve seen NBC ads popping up on the rival CBS station in our market. We get a chuckle out of it.

  • 2. Rico  |  October 5th, 2007 at 11:23 am

    I’ve seen ads for “Desperate Housewives” on FX.

  • 3. Rocker  |  October 5th, 2007 at 12:26 pm

    Yup, even if your careful it does happen, and somebody gets all up in arms about it. But does it really matter? No.

  • 4. Safran  |  October 5th, 2007 at 3:08 pm

    I’m with Rocker. We had a similar dustup when I was at WBZ-TV and WBZ Radio started running ads for competitor TV stations. Their policy? “Hey - if you want to pay us more…”

  • 5. Alex  |  October 6th, 2007 at 3:51 am

    Actually, just in the last day or two I saw a CNBC spot on Fox News Channel (I assume my local cable provider, Comcast, put it in with little thought to the timing of FBN’s arrival).

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