Comments on: Analog TVs gone from Best Buy http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/ Where TV Finds the Future Mon, 01 Dec 2008 21:19:08 +0000 http://wordpress.org/?v=2.5.1 By: Dave http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528511 Dave Thu, 18 Oct 2007 18:21:25 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528511 Plus, the DTV change really only affects the over-the-air crowd. Cable is going to continue analog post-09... So, how do you alert your over-the-air audience with a "HOLY S**T!" message versus your cable / satellite audience with a not-so-urgent message? Is web the best way to target the rural, over-the-air folks? Or do we go back to the days of hot lines, promos, and direct mail? Plus, the DTV change really only affects the over-the-air crowd. Cable is going to continue analog post-09…

So, how do you alert your over-the-air audience with a “HOLY S**T!” message versus your cable / satellite audience with a not-so-urgent message?

Is web the best way to target the rural, over-the-air folks? Or do we go back to the days of hot lines, promos, and direct mail?

]]> By: Brink http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528391 Brink Thu, 18 Oct 2007 14:51:39 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528391 It's tough enough just to get viewers to understand that DTV is not the same thing as HDTV. I have no idea how we're going to overcome THAT misunderstanding. It’s tough enough just to get viewers to understand that DTV is not the same thing as HDTV. I have no idea how we’re going to overcome THAT misunderstanding.

]]> By: Hussman http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528339 Hussman Thu, 18 Oct 2007 13:35:37 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528339 January of '08 is also when the government voucher program begins, thus the great influx of DTV converter boxes. Did a presentation recently as part of the NAB DTV Speaks program. Within the presentation there is an equal push for the DTV converter boxes as well as buying a new TV. Of course, there's confusion in that too, because some sets are simpyl "monitors" with no tuner built in... thus why stations need to be in the front of the education process. January of ‘08 is also when the government voucher program begins, thus the great influx of DTV converter boxes. Did a presentation recently as part of the NAB DTV Speaks program.

Within the presentation there is an equal push for the DTV converter boxes as well as buying a new TV. Of course, there’s confusion in that too, because some sets are simpyl “monitors” with no tuner built in… thus why stations need to be in the front of the education process.

]]> By: discreet_chaos http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528192 discreet_chaos Thu, 18 Oct 2007 10:34:29 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-528192 I guess the realities of business is why they're waiting until after Christmas. I guess the realities of business is why they’re waiting until after Christmas.

]]> By: TR http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-527905 TR Thu, 18 Oct 2007 01:09:25 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-527905 The coorect accronyms are.. Analog - NTSC Digital/HD - ATSC Digital Cable - QAM The coorect accronyms are..
Analog - NTSC
Digital/HD - ATSC
Digital Cable - QAM

]]> By: Charles http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-527895 Charles Thu, 18 Oct 2007 00:57:30 +0000 http://www.lostremote.com/2007/10/17/analog-tvs-gone-from-best-buy/#comment-527895 Wow. Early this spring my old analog TV died and my local Best Buy had an abundance of cheap analog TV's and very, very few DTV's that were not HDTV. The TV I wound up getting elsewhere is a analog/digital TV with a tuner to receive HD programming. It's still SDTV, but I didn't have to skip a semester of school in order to pay for a TV. (For around $150, I think. Plus a built-in DVD player as well and plenty of cable connection hookups all over the back.) The end of analog doesn't mean you need to spend $1,000+ on HDTV's, although I'm sure stores would love you to think that. You just need a set with a digital tuner. (Shoppers and search-engine referrals: NATS I think is the analog tuner, NTSC is digital and QAM is the HD tuner.) Although I'm still not convinced it's best to force us all to switch over, I will say that the HD programming I get, even in SD, looks AMAZING. Simply amazing. Wow. Early this spring my old analog TV died and my local Best Buy had an abundance of cheap analog TV’s and very, very few DTV’s that were not HDTV. The TV I wound up getting elsewhere is a analog/digital TV with a tuner to receive HD programming. It’s still SDTV, but I didn’t have to skip a semester of school in order to pay for a TV. (For around $150, I think. Plus a built-in DVD player as well and plenty of cable connection hookups all over the back.)

The end of analog doesn’t mean you need to spend $1,000+ on HDTV’s, although I’m sure stores would love you to think that. You just need a set with a digital tuner. (Shoppers and search-engine referrals: NATS I think is the analog tuner, NTSC is digital and QAM is the HD tuner.)

Although I’m still not convinced it’s best to force us all to switch over, I will say that the HD programming I get, even in SD, looks AMAZING. Simply amazing.

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