Archive for November 28th, 2007
Can’t watch the Cowboys-Packers game on the NFL Network? Aren’t you in luck! The NFL just announced that you can watch the game live on NFL.com. Uh, wait. Let’s go to the press release for the fine print: “Fans will get a live look at NFL Network game action at :15 and :45 past each hour and during select action in the ‘red zone’ (inside 20-yard line). The NFL Network halftime show will also be shown on NFL.com.” Called “look-ins,” this has got to be the worst way to watch a football game in the history of the sport. Oh, correction. This same hacked-up coverage will also be available on the two-inch screen of your Sprint mobile phone. Woo hoo!
And if there’s any doubt of the purpose of these, um, stupidcasts, just look to this quote from NFL SVP of Digital Media Brian Rolapp: “Our coverage complements the complete game telecast on NFL Network and will showcase everything NFL Network has to offer.”
November 28th, 2007
A dozen support workers will be getting the axe in the New York Times, the first newsroom layoffs in recent memory. “We also expect to eliminate a few management jobs in administrative areas,” said Bill Keller, executive editor. “As we approach 2008, it is clear that the newsroom is going to have to do even more to tighten spending, and to help the publisher and the Times Company meet the difficult financial challenges facing our industry. While we are committed to retaining our competitive muscle, we will be facing some tough choices about where to save.” (Thanks, Rob for the tip!)
November 28th, 2007
Ok, these are very cool looking. The blog BigHeadDC has the story about two vehicles that will be hitting the road this week to New Hampshire and Iowa to cover the election race for Fox News. The ElectionLink vehicles are tapeless, and use IP technology to provide a hefty 750kbps stream for live video streaming, even while the vehicle is in motion. “YouDecide:” Cool?
November 28th, 2007
We just added this nifty little video strip across the right of the site (powered by VodPod), and we’re looking for current media-related clips on YouTube to rotate through it. Bloopers, cool techie stuff, that sort of thing. If you have a recent one, please send it to us via our tip form.
November 28th, 2007
A little promotional, sure, but Brightcove execs Jeremy Allaire and Adam Berrey have written a “state of the industry” report with some online video predictions for 2008. Like this one:
To date the advertising focus in the Internet TV market has been on monetizing video streams. But this focus is both shortsighted and not nearly as effective as thinking about how to monetize audience. By developing audience-centric strategies, content owners will look for new ways to blend ad formats, insertion policies, and targeting tactics across pages, short-form video clips, long-form shows, and open distribution.
November 28th, 2007
Comments about tonight’s CNN YouTube debate? There sure was a lot more attacking of each other in this debate compared to the previous YouTube debate. I noticed CNN promoted CNNPolitics.com during the debate. They seem to be pushing people to this site more and more, instead of CNN.com.
Update: Ooops, one of the questions came from the Clinton campaign.
November 28th, 2007
The partnership between Hearst-Argyle and Google that started with YouTube channels has now expanded to include a sales partnership with Google AdWords. According to Hearst-Argyle, the broadcaster “will use its Web sales force to provide marketers in its 26 local markets access to Google AdWords.” Press release after the jump. (Disclosure: You all know where I work.)
Adds Cory: Any comments about this? In essense, Hearst is saying that there’s no competing with Google, and businesses are going to learn about Adwords, anyway. So might as well get a cut of the action along the way.
Read the full post November 28th, 2007
Following up on TechCrunch’s “rumor” that News Corp. was thinking about acquiring LinkedIn, now there’s a report from VentureBeat that says “talks are serious.” VentureBeat also says the plan would be to integrate LinkedIn with the Wall Street Journal and other News Corp. papers. As I mentioned in an earlier post, LinkedIn’s best feature is its social job postings.
November 28th, 2007
