Expert commercial skipper fooled by ad

I’m that expert. I grab the remote just as a show fades to black, tap the fast-forward button three times, and then hit play within a second or two of the end of the commercial break. I’m so good at it, the networks should sue (remember ReplayTV a few years ago?) But last night, as I was expertly skipping through a break in one of the final fresh 30 Rock episodes, I was fooled. I saw Tina Fey running around and I hit play. But… it’s actually something called “30 Rock Holiday Funtimes,” little moments from the show that are actually commercial spots for Federal Express. Brilliant, I guess.

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Discussion

View Comments for “Expert commercial skipper fooled by ad”

  1. these caught me too… dangerously close to blurring the line between advertising and content.

    Posted by J$ | December 7, 2007, 11:41 pm
  2. Not only did I get caught by these (yes, twice-shame on me) I hit pause during it when the kids came in to ask me a question.

    Dang it.

    I’d rather they stick with the product mentions, those at least were funny.

    Posted by Evan Parker | December 8, 2007, 9:08 am
  3. not too get technical but it’s American Express – I know this because they show the same Tine Fey commercial – as a bumper on both sides of the Holiday Fun Spots…

    Ahhh… Insertial – product placement – advertising…

    Posted by Bogopolis | December 8, 2007, 12:28 pm
  4. It’s brilliant! Get ready for lots more of this.

    Posted by Anon | December 8, 2007, 4:35 pm
  5. I came across a brand new site for free TV
    http://www.VidRiver .com
    They have links to all your favorite shows from all the
    major networks like Prison Break, Grey’s Anatomy, and Lost
    plus 1000’s of international TV channels.
    Its worth a look

    Posted by Marc | December 8, 2007, 4:38 pm
  6. Was this meant to sound like a headline from The Onion intentionally? Are you “area man?”

    Also, who is Amanda E., and why does she like this Facebook Apps link? She certainly isn’t me.

    Posted by Amanda E. | December 8, 2007, 6:34 pm
  7. did i wind up getting married on lana’i today like i was suppose to?

    Posted by google founder lp | December 8, 2007, 7:05 pm
  8. Cory,

    They fooled me too… and I, too, consider myself a complete expert at skipping the commercials. I consider it an art form.

    But, I have to say, they were pretty funny – so I didn’t mind.

    Andrew

    Posted by Andrew Baisley | December 10, 2007, 8:28 am

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