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Jobs reveals iTunes Movie service, new AppleTV

Posted by Cory Bergman on January 15, 2008

At Macworld, Apple CEO Steve Jobs took the wraps off iTunes Movie Rental service with 1,000 movies from Touchstone, Miramax, LionsGate, Fox, Warners Brothers, Walt Disney, Paramount, Universal and Sony. “We have every major studio,” Jobs said. After download, users can watch it for 30 days. Pricing is $2.99 for older movies, $3.99 for new releases and $4.99 for new HD movies. The movies began playing 30 seconds after the download is initiated. The service will go live by the end of February. Also, Jobs admitted that AppleTV is not meeting expectations, and he announced a cheaper verson ($229) that will allow you to download movies to your TV set.

For gearheads, Jobs unveiled the MacBook Air, which measures only .16 inch thick (with an optional flash memory drive) and .76 inch think with the standard 80-gig hard drive. Here’s a guy demo’ing it. Ok, that is thin.

For all the play-by-play, visit Engadget’s coverage of today event.

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