NBC abandons fall programming tradition
Cory Bergman February 20th, 2008
NBC announced it would shift to a year-round schedule of new program debuts, an “endless season,” instead of just focusing on the fall season as networks have done for decades. If it succeeds, “it could alter an American cultural cycle that extends all the way back to the days of radio,” writes the NY Times. Meanwhile, NBC said it would modify some aspects of its upfront process, but it will still hold its annual advertising presentation in NYC.
3 Comments Add your own
1. Charles | February 20th, 2008 at 1:03 pm
It only took two years, but finally somebody followed FOX’s leads and switched to a year-round schedule!
2. Anonymous | February 20th, 2008 at 2:32 pm
jeff zucker is still an absolute failure.
3. Tom B | February 22nd, 2008 at 12:25 pm
I think the era has passed that any major television network could still “alter an American cultural cycle”. NBC still has an audience, to be sure, but ratings for all the majors have been in steady decline for years. First it was the cable channels that started drawing away viewers, and now the action is all online. Who under 30 still watches TV the old-fashioned way anymore?
On a related note, I wonder what new car models the Studebaker Corporation will introduce this year…
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