Comments on: Leading change in a digital newsroom http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/ Where TV Finds the Future Fri, 29 Aug 2008 21:56:10 +0000 http://wordpress.org/?v=2.5.1 By: Rob http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-884493 Rob Tue, 15 Apr 2008 14:43:35 +0000 http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-884493 Bob ... unfortunately for some stations so far behind in the times blogging will be innovative for them. Bob … unfortunately for some stations so far behind in the times blogging will be innovative for them.

]]> By: Aaron http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880880 Aaron Mon, 14 Apr 2008 20:11:49 +0000 http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880880 The TMZ model is what's inevitable, and the best way for local broadcasters to improve their product. (No, not more Lindsay Lohan.) But by making the web the primary platform and covering everything as it comes in, it makes TMZ much more flexible. There's no limit to the amount of news TMZ can cover in a day -- it's far more than they can fit into a TV product. Until TV newsrooms stop staffing and assigning enough stories to fill that day's newscast and no more, TV news websites will continue to suck. Get more bodies out on the street with the expectation that they'll definitely publish online, and may or may not make it into the newscast. If you're covering more news, your website and your broadcasts will get better. The TMZ model is what’s inevitable, and the best way for local broadcasters to improve their product. (No, not more Lindsay Lohan.)

But by making the web the primary platform and covering everything as it comes in, it makes TMZ much more flexible. There’s no limit to the amount of news TMZ can cover in a day — it’s far more than they can fit into a TV product.

Until TV newsrooms stop staffing and assigning enough stories to fill that day’s newscast and no more, TV news websites will continue to suck.

Get more bodies out on the street with the expectation that they’ll definitely publish online, and may or may not make it into the newscast. If you’re covering more news, your website and your broadcasts will get better.

]]> By: Bob Collins http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880545 Bob Collins Mon, 14 Apr 2008 19:09:18 +0000 http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880545 I wonder how many people are going to go back to their newsroom, start a blog, and consider it innovation. I wonder how many people are going to go back to their newsroom, start a blog, and consider it innovation.

]]> By: Darrien http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880353 Darrien Mon, 14 Apr 2008 18:14:37 +0000 http://www.lostremote.com/2008/04/14/leading-change-in-a-digital-newsroom/#comment-880353 Steve Safran, who is that guy... Steve Safran, who is that guy…

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