Earlier this month, the Seattle Times said its online revenue dropped 6.5 percent year over year. And today Scripps announced its quarterly revenue, and revenue at its newspaper sites are flat compared to last year, at $10 million. (Scripps’ total interactive revenue was up 23 percent, but fueled by its non-media online properties.) As I’ve said before, local media’s online growth may soon come to a grinding halt unless TV stations and newspapers diversify into new, innovative online products in their local markets.
Related: Online classifieds, vertical ad spending boom predicted


