The CNN, CNN.com advertising pitch
Cory Bergman May 2nd, 2008
Just clicked an ad for CNN on Mediapost and this presentation kicked in.
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2 Comments Add your own
1. Rocker | May 2nd, 2008 at 6:54 am
Hmmm…the numbers for iReport (or UReport or whatever the hell it’s called) and the video question submissions, 1200 weight loss stories, $950,000 in donations for a big charity….these don’t strike me as gigundous….?
I could see a big TV station group beating these. Of course, that group would have to really have it’s act together and firing on cylinders with quality campaign executions, full newsroom buy-in and participation, systematic, smart cross-platform promotion, etc….
Never mind.
2. Freddy Torres | May 2nd, 2008 at 9:15 am
Who did this for them?
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