Comments on: The CNN, CNN.com advertising pitch http://www.lostremote.com/2008/05/02/the-cnn-cnncom-advertising-pitch/ Where TV Finds the Future Sun, 06 Jul 2008 10:14:46 +0000 http://wordpress.org/?v=2.5.1 By: Freddy Torres http://www.lostremote.com/2008/05/02/the-cnn-cnncom-advertising-pitch/#comment-928521 Freddy Torres Fri, 02 May 2008 16:15:50 +0000 http://www.lostremote.com/2008/05/02/the-cnn-cnncom-advertising-pitch/#comment-928521 Who did this for them? Who did this for them?

]]> By: Rocker http://www.lostremote.com/2008/05/02/the-cnn-cnncom-advertising-pitch/#comment-928292 Rocker Fri, 02 May 2008 13:54:47 +0000 http://www.lostremote.com/2008/05/02/the-cnn-cnncom-advertising-pitch/#comment-928292 Hmmm...the numbers for iReport (or UReport or whatever the hell it's called) and the video question submissions, 1200 weight loss stories, $950,000 in donations for a big charity....these don't strike me as gigundous....? I could see a big TV station group beating these. Of course, that group would have to really have it's act together and firing on cylinders with quality campaign executions, full newsroom buy-in and participation, systematic, smart cross-platform promotion, etc.... Never mind. Hmmm…the numbers for iReport (or UReport or whatever the hell it’s called) and the video question submissions, 1200 weight loss stories, $950,000 in donations for a big charity….these don’t strike me as gigundous….?

I could see a big TV station group beating these. Of course, that group would have to really have it’s act together and firing on cylinders with quality campaign executions, full newsroom buy-in and participation, systematic, smart cross-platform promotion, etc….

Never mind.

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