A look at TV stations’ niche web efforts

Cory Bergman May 14th, 2008

Diana Marszalek in TVNewsday does a great job wrapping up many of the niche sites that local TV stations across the country have recently launched. One that we haven’t mentioned here on Lost Remote is GoLo.com, a local social forum produced by WRAL.com.

The site (actually a subsection of WRAL.com) is less than a year old but has nearly 7,000 registered users. “GoLo.com grew out of WRAL.com [the station site],” says WRAL.com General Manager John Clark. “So many of the site’s viewers naturally went to GoLo to carry on community dialogue, post blogs and pictures. It was and still is a good fit.”

Also in the TVNewsday story, Fisher says it plans to launch a hyperlocal site in Bakersfield next month and Belo released a few stats on HSGametime.com (Full disclosure: I work for KING5.com, which is a Belo Corp. property.)