2,200 hours of live Olympics video

Cory Bergman June 30th, 2008

NBC will offer up a ton of live video during the Olympics: 2,200 hours. “We think it will generate a tremendous amount of engagement. We think it will generate more television viewership,” said Gary Zenkel, president of NBC Olympics. But there is one limitation: events that will be televised on NBC will not appear online until after they air (not everyone is happy about that). Meanwhile, as Webware points out, a big winner in all this is Microsoft’s Silverlight, which will power the live video on NBCOlympics.com. (Full disclosure: I work for msnbc.com, a joint venture between NBC and Microsoft.)

The snazzy NBCOlympics.com, with a big push for users to localize to receive live video streams and content from affiliate partners.

5 Comments Add your own

  • 1. Anonymous  |  June 30th, 2008 at 10:11 pm

    Off-topic, but did you know Hulu is showing movies now? Lost in Translation, Ice Age, Behind Enemy Lines, Eternal Sunshine of the Spotless Mind, etc.

  • 2. Anonymous  |  July 3rd, 2008 at 8:40 pm

    @ANON 1 Even more OT, I think Laserdiscs are an economic blessing. For less than $20 to buy two used concert discs I figure I may have saved up to $260 in ticket and gas costs and the artists haven’t had many more hits in over 20 years either…Roy Orbison is deceased and I guess that makes that one priceless.

  • 3. Anonymous  |  July 3rd, 2008 at 8:41 pm

    I also can’t get the video to even work.

  • 4. Lisa  |  July 23rd, 2008 at 5:02 pm

    NBC boasts all of this live video however with the new upgrades in Firefox and Safari there is no application to support the video right now which means I am totally bummed!!! Are they going to get programs out before the olympics start or does everyone with a Mac get screwed?!?

  • 5. hot hatches  |  September 25th, 2008 at 4:54 am

    good post

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