The day when mobile became big

The 3G iPhone hits store shelves tomorrow (Friday), but the app store launched today. “Many have been blinded by all this talk of the new iPhone — the real story is the app store,” writes VentureBeat. Absolutely right. There will be an explosion of application development around the iPhone that will create new business segments that we never anticipated (watch video demo’s here of the applications so far.) The impact on local is especially intense — the location-aware phone (and similar phones that follow) will become the go-to devices for local information. In fact, I believe local information ultimately will be consumed more on mobile than PCs. It’s that big, and it’s just beginning.