Comments on: Product placement in Las Vegas newscast

By: Ivette Kosorog

Ivette Kosorog — Fri, 03 Dec 2010 22:18:47 +0000

Hello.This post was really motivating, particularly because I was searching for thoughts on this matter last Thursday.

By: Anonymous

Anonymous — Mon, 28 Jul 2008 09:36:47 +0000

I hopr the fake pickles were done well. Make or break for a prop along with getting the coloring used in the cheese right and all melty like.

By: Anonymous

Anonymous — Tue, 22 Jul 2008 14:59:45 +0000

That should be, the Meredith Fox affiliate in Portland, KPTV 12.

By: Anonymous

Anonymous — Tue, 22 Jul 2008 14:59:05 +0000

The Meredith Fox affiliate has a McDonald’s logo on the left side of the crawl in the morning. Is that any better?

By: discreet_chaos

discreet_chaos — Tue, 22 Jul 2008 13:00:08 +0000

John P. Wise (and others): I generally only watch the first half hour of local morning news, if any at all. It seems that most often that segment is a little harder because they’re first covering the overnight stories and because the anchor(s) often haven’t woke up.

I don’t know when the last time was that I watched any of the network morning shows, though I do sometimes catch the super-early, 5-5:30 report. If something major happens on any of the “news entertainment and lifestyle” programs, the story usually migrates to a website, web forum or onto one of the newspaper sites and the video is almost always online.

(Though, if you’re looking for something from the “Today Show”, I suggest that you go directly to MSNBC’s site because their “in cooperation with iVillage” site is not only useless for news and pretty hideous to view, but it also apparently has no news. Basically, it’s the ultimate in the “entertainment and lifestyle” part of the format)

By: aidian

aidian — Tue, 22 Jul 2008 06:49:48 +0000

discreet: Murrow forgive me…but I think I’ve gotten used to news, entertainment and lifestyle programming on the morning shows. The greater sin is to have “news entertainment” as the format for your show — think “Good Day (wherever).”

Worse, the staff are making news department salaries. I’d be happy to do an entertainment program. But entertainment producers make about six times what I do.. minimum.

Dave: Pepper And Friends, KOMU Columbia Missouri. Hugely popular, totally unwatchable for me… something more stations should be doing. Oh, wait, there’s no need for that, we’ll just rely on our networks and syndicators…..

By: Anonymous

Anonymous — Tue, 22 Jul 2008 03:11:53 +0000

Next thing you’ll tell me is Hoda and Kathie Lee are going to have a sitdown on Darfur bcause all fur is bad, girlfriend!

AHEM Something is broken in here, I haven’t pinpointed it…aha!

By: John P. Wise

John P. Wise — Mon, 21 Jul 2008 23:42:18 +0000

@discreet . . . and do those awful morning hits actually entertain you?

“Wow, that’s unusual, the young, blonde, morning bubbly is making pizza with the guys at the local pizza shop, and starting every sentence with, ‘Hey guys.’ How unique and exciting.”

By: discreet_chaos

discreet_chaos — Mon, 21 Jul 2008 22:01:10 +0000

Aren’t most morning shows (local & national) ” news entertainment and lifestyle programming”?

I’m sure there’s exceptions, but a lot of times there’s some features reporter doing a multi-segment remote from a “fun” location. A lot of times, the weatherperson pushes pet adoption, once a week, they sometimes wear funny hats, show weird video or photoshopped images, or they promote local events and/or “Talk Like a Pirate Day”.

All this with headlines, possibly an interview or two with somebody producing a local play, kids, musicians and folks promting an upcoming walk-a-thon.

It certainly sounds like ” news entertainment and lifestyle programming” to me…

By: Rob

Rob — Mon, 21 Jul 2008 20:51:38 +0000

Newspapers have advertising on A1, advertising is overpowering weather forecast graphics and segments of our newscasts are “brought to you by” Brand X.

Everywhere you turn on TV, the radio and the web there’s product placement and endorsement.

The encroachment of sales into the news decision-making process happened long before a McCoffee Cup appeared on a Las Vegas McNews desk.