Local TV ad spending down 6 percent
Cory Bergman August 15th, 2008
TVB reports that local broadcast TV ad spending dropped 6.1 percent for the second quarter compared to last year. Network was down 4.8 percent for the quarter, and syndicated TV was up 9.1 percent.
1 Comment Add your own
1. Anonymous | August 15th, 2008 at 5:38 pm
I had to chuckle reading this as I noted today that Alyson Outen was on KTVB reporting from the Joseph Duncan sentencing hearing wearing the weather lady’s favorite dress! I told the news guy that they need to pay her and keep her as Alyson is the best general reporter they have but it was kind of cool that they were like sisters. Seven retains employees the best when they do and the rest go into local and state government.
Less PSAs, more cashflow, guys : )
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