The mad dash toward location awareness continues with Google’s “Gears Geolocation API.” Developers can use Google’s toolkit to develop location-based services for both mobile devices and on your PC. At its core, the API can “determine your location using nearby cell phone towers or GPS for your mobile device or your computer’s IP address for your laptop.” In other words, this will make it easier for developers to launch location-based applications on the fly. Google explains in this video.
Last week: Yahoo debuts Fire Eagle location tool
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i think google ought to have waited just a bit longer on this… let EVERYONE have a shot at it THEN deliver the ko punch.
just like ali’s rope-a-dope strategy.
TV folk — Google is getting into your back pocket. Localization is about local business dollars and hyper-local content.