Here’s a big announcement at NAB: Adobe said it’s now extending its Flash video platform to play on TV screens. Since 80% of the video on the web is currently played in Flash, this is no small announcement (press release). “(It) will dramatically change the way we view content on televisions,” said David Wadhwani, GM and VPt at Adobe. “Consumers are looking to access their favorite Flash technology-based videos, applications, services and other rich Web content across screens. We are looking forward to working with partners to create these new experiences and deliver content consistently across devices whether consumers view it on their desktop, mobile phone or television.” Among the initial partners: Comcast, Intel, Netflix and the New York Times.
Of course, even if the technology enables it, there are burning questions about porting web video to the television set. The cable and satellite companies don’t want to be left out in the cold, and content providers don’t want to cannibalize their existing revenue streams. Stay tuned…
No related posts.
This is another volley in a huge change still to come for TV. So far, YouTube and Hulu are only part of the picture – changing where and how TV and other video is distributed. The next wave changes what gets distributed to the TV screen itself – changing the big-screen experience to be video-surfing (and maybe web-surfing) along with channel-surfing, putting YouTube and Hulu on the big screen, making it so the Internet IS video on demand. The next year will bring some more settop boxes trying to do this (Zillion.tv is one, and Sezmi.tv is another that demo-ed at NAB in the link above), but Flash-plus-TV-manufacturers offer another route. This blog has also covered web-widgets-for-TV-sets – think how they’d be supercharged if every Flash developer in the world could create their own. (The NYT article focused on Flash video, but the concept illustration showed Flash design of navigation, text, ads, etc.)
If you’re a local news organization, how do you want the next generation to find you on the interactive / Internet TV screen? Seems like city.com or city.tv domain is a more intuitive brand in that world than call-letters.com.
It has a ways to go as is on a 17″ CRT monitor and it’s iffy on this small LCD (14″) monitor. You have to get mondo gear but does it get any better?
Doubtful.
let’s see, from what i read, omvc is ‘theshyt’ at this year’s show.
doesn’t 3g already make this possible?
tivo timeshifts programming, but can’t the web already do that too?
sling will deliver your “hometown” channels to you wherever you (your phone or computer) happen to be, but can’t streaming already do this?
it really seems like denialja-vu all over again @ rtnda/nab.
Used to be you were read (papers) or watched (broadcasters) because you were there. Now you’ve got to be good and relevant to be read or viewed. Seems like most newspaper people and local TV news people don’t seem to understand what this means or how to react. “Oh my god you mean we have to provide a product people want, not just because it’s all there is? What ever shall we do?”
Flash, smash, quicktime, shmicktime, iPhone, shmyphone. Who cares. What is the product you are delivering, that is the question. All this bunk about ad servers and local search. This is a smoke screen. People will find you….. then what? Do you think westseattleblog is working because of search? Then you are an idiot.
Whatever works. If you type ity enough you WILL be Google’s sweetie…
anyone have a comment on the “new” alexa, quantcast or compete format(s)?
Alexa is Billy Joel’s daughter. She has a lot of talent, like her father
I hope that someday soon people realize that flash isn’t a good video format.
И Ñто вÑе???
Закройте вверх, Natasha!
Then there are pico projectors, which are coming to phones and laptops, giving anyone the ability to take video and put it on a wall (or on a table at a conference, a counter at a party, etc.) Not only could you share conference videos or photos of your friends with those around you, but you could turn your laptop into a projection TV. The next generation of media users may consider a TV not to be a device, but a feature on other devices. Talk about a lost remote.
Yeah, but it won’t be 8′ wide in 16:9…fooey
Dan
WestSeattleBlog is working because they work incredibly hard every day doing just what you say…providing the best content they can. Honestly I don’t look at their site very often but probably would if I lived there. That being said though…I took another look at the old guard’s new effort there…in the form of the westseattleherald’s new site. It has some odd design choices and clearly some gaps but it’s a damn sight better than it used to be and it appears they are making a serious effort. Overall this is a good thing since the readers there will benefit both from the competition and the wider or deeper coverage (and possibly different coverage styles).
I agree…it has been, and will be about content. Though news sites have to be careful about too much pandering to specific constituencies.
10 days without a post… is Lost Remote… lost? Is Cory up to his armpits in other alligators?
Inquiring minds want to know. (I bet some regulars have the inside scoop;-)
It’s a bit troubling. The folks here must know that abandoning a blog this long practically kills it off due to how difficult it is to regain the audience that has stopped checking. If folks really just do not have the time to post, how about a forum? Consider it old-school user-generated content.
Maybe Cory is just testing/proving Aaron’s assertion about the viability and sustainability of sole- or (arbitrary low number)-proprietor blogs.
Really? Audiences still “check” blogs instead of just configuring RSS notifications?
i like what cory is doing these days far better than trying to hang on to “the past”. much of what cory, steve, liz, david, tony, don, matt, mj wrote/warned of coming to “old media” has since come to pass. i especially liked when one of the commenters pestered lr to post the-then daily stock prices of assorted publicly traded station groups vs. their online competitors to demonstrate how one was headed in one direction and the other to meet its maker. we see the results today- goog@ $400 is off about 40%!!! from its all-time high while the vast majority of stations groups trade for the cost of a 1/4 pounder (that is, unless, you’re “lucky” enuff to be bought out for $20 LESS than what your company turned down only two years ago). sheesh!
how right was the groupthink @ lostremote over the last ten years???
lostremote served many well over the years both as writers and commenters. but like all good things, maybe it has to come to an end.
whatever happens, i say– keep up the good work over @ myballard, cory, kate (and the little boss)!
maybe the video under my id above says it.
Please don’t misunderstand my point about sustainability.
I think sole proprietor blogs are capable of beiing sustained..but simple logic would dictate that should something happen (illness, accident or other emergency) viability through content accretion is called into question.
MSNBC is having some real problems at the moment and if you have not looked recently ballardnewstribune.com is doing very, very well vs myballard.com in terms of frequent updates, getting the story first. and more importantly bringing in advertising. While I don’t have the facts and honestly don’t check either site that frequently…when I do…I look at them both and the tide has clearly turned in favor of the Tribune.
So Cory may be sick, on vacation, or so busy with his MSNBC gig that updating LR is simply not on the top of his agenda. I wish him well in any case. He’s a very smart guy and understands this slice of the media very well.
IM, THIS is a really good use of Flash…
It has a ways to go as is on a 17″ CRT monitor and it’s iffy on this small LCD (14″) monitor. You have to get mondo gear but does it get any better?
Doubtful.
I have a 1963 RCA Victor B/W 19″ portable that kicks it’s ass.
So yes, even if I watch Zenith’s first CRT projector, which I have VHS stills looks better than Flash.
If it was any good WHY would folks use DIVX sources etc to make it look better? This is why MP4 and other things were invented.
Would somebody please knock on the doors of the three main conributors here and check on their respective welfares?
I think Don Day jumped ship first.
I’ve been thinking the same thing for quite a while. This used to be a daily “must-read” blog. Unfortunately it hasn’t been for a long time. It may be time to pass the torch to a new generation.
This is great one really wonderful i am thinking that if the site was displaying the video by opening a new browser window and scaling the flash movie to 100% you'd be fine, but you'll rarely find this.
banner rotator