CES: Social television – in Technicolor!

Add Technicolor (the company, not the film process) to the list of developers of platforms for social media. Technicolor has introduced its entry, called MediaNavi, at CES. Writes Tara Seals at billingworld:

“The solution, targeted to consumer electronics manufacturers and pay-TV operators like telcos, cable companies and satellite providers, pulls together a full range of content, including broadcast, DVR recordings, VOD from the operator, plus over-the-top content from Netflix, YouTube and so on (the operator can determine which sites are accessible), plus audio and photo files from the home network.

“A recommendation engine is part of the package as well, and the system “remembers” most-watched programs to present those first to the viewer. Integration with social media sites and star-ratings capabilities complete the picture.”

OK, so maybe that’s a little inside baseball. But there is a real battle going on right now for control of your TV. The entrants will have to be able to distinguish their product for the better to have a chance. Still, you have to admit, it’s been a while since Technicolor was in the news. Joseph would be proud.